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About

Bringing more substance to business marketing.

I started Clarity Digital because I wanted to make marketing I could stand behind: well researched, carefully written and useful to the people it reaches.

2009: It started on YouTube

As a teenager, I spent years creating gaming videos for YouTube. My channel grew from getting 10 views per video to 100,000+, totalling over 5 million views. I loved the process of improving my content and growing an audience. In 2013, I also created my school’s Harlem Shake. The Facebook post was shared nearly 400 times.

Screenshot of James Logue’s 2013 Facebook post showing his school Harlem Shake video

2015: Seeing both sides

Marketing became my job in Jersey. I spent more than ten years working in-house and at an agency, and I’ve hired agencies as a client. I’ve seen great marketing and poor marketing, and how it can be hard to tell the difference.

A team reviewing the camera setup during a video shoot

2025: Starting Clarity Digital

I made the decision to do less, better. After ten years making marketing for other people's firms, I wanted to work with a smaller number of clients, understand them properly, and make every piece of the work count.

James Logue on a return visit to the terrace in Turkey where Clarity Digital began

2026 and beyond: What keeps me interested

I still make things myself. But the part I enjoy most comes before the writing: hearing someone explain their work, and spotting the point they didn't realise they were making. That's the clarity I want for every client.

Portrait of James Logue

Let’s talk about what you want to change.

  • Your goals and concerns
  • Options worth considering
  • Whether we’re a good fit
Oliver Doran
“He asks the right questions and brings structure to ideas that might otherwise stay abstract.”
Oliver Doran