_edited_p.png)
The Clarity Reset for Professional Firms
A 30-day strategic overhaul that replaces marketing guesswork with a clear, board-ready plan. Designed for law, trust, and professional firms who want clarity - not just activity.
Trusted by founders at
What Happens During the Reset
01
Diagnosis
We review your current position with fresh, external judgement.
-
Website & messaging audit
-
Visibility audit
(LinkedIn, search, AI) -
Competitor snapshot
You'll leave with
Strategic findings summary.
02
Repositioning
We refine how your firm presents itself - clearly and credibly.
-
Target client definition
-
Differentiation & messaging pillars
-
Homepage + key page rewrite
You'll leave with
Before/after positioning document.
03
Roadmap
We build a structured 12-month plan your team can actually follow.
-
Priorities by quarter
-
Content direction & visibility plan
-
Clear ownership model
You'll leave with
Board-ready 12-month roadmap.
Ultimately, you'll leave with with strategic clarity: a position worth owning, aligned messaging, a structured 12-month roadmap - and a clear sense of what you should /shouldn't pursue.
Sharpening a Premium Service Brand
Oliver Doran works with business owners, executives, and professionals who rely on trust and first impressions.
He asked for a senior review of his positioning, funnel, and landing pages to ensure his messaging matched the quality of his work - and converted higher-value enquiries.
We identified friction, clarified his positioning, and refined his core messaging to strengthen credibility and conversion.
It’s Not About Doing More.
It’s About Discovering What Matters.
This Isn't For You If...
-
You're seeking tactical help only, with no appetite for strategy
-
Your goal is immediate pipeline at any cost
-
You're unable to allocate time for interviews and decision-making
-
You're looking for “a few tweaks” rather than a proper reset
Best Suited To
-
Firms preparing for a new chapter: launch, reposition, or growth phase
-
Teams where marketing has become reactive and inconsistent
-
Leaders who want clarity on what to say, who to target, and why
-
Anyone wanting a 12-month direction that reduces noise
Not Sure Yet? Start Here.
If you’re considering the Clarity Reset, the first step is a short call.
We’ll look at where your firm stands today, what’s working, what isn’t - and whether a 30-day reset would genuinely move things forward.
If it’s not right, I’ll tell you.
Why I Created the Clarity Reset
What we actually do
Get you seen
-
SEO & Content
Rank for buyers, not vanity clicks. -
Social Media
Stay top-of-mind with smart content. -
Paid Ads
Google to Meta, ads that actually sell.
Convert your leads
-
Funnels & Landing Pages
Built to drive action.
-
Conversion rate optimisation
Tiny tweaks, bigger profits. -
Analytics
Know what works – scale fast.
Automations & AI
-
Email Automation
Nurture while you sleep. -
AI Segmentation
Predict who buys next. -
Custom GPTs
AI tools trained on your brand.
FAQs
How long does The Clarity Reset take?
The Reset runs for 30 days from formal kickoff. During that time, we complete the audit, refine positioning, rewrite core messaging, and deliver your board-ready 12-month roadmap.
What's the investment?
The Clarity Reset is a fixed-fee engagement starting from £4,000. There are no retainers or long-term contracts attached - it’s a focused, standalone strategic reset.
Will this generate immediate leads?
The primary goal is structure and clarity. That said, when positioning sharpens and messaging becomes more deliberate, it’s not uncommon to see stronger conversations and higher-quality enquiries relatively quickly.
What do we actually receive at the end?
You leave with a clear positioning summary, refined core messaging that can be applied consistently across your website, LinkedIn, advertising, partner bios and referral conversations, and a structured 12-month roadmap outlining priorities, visibility focus, and ownership for the year ahead.
Who needs to be involved internally?
Typically one or two partners are involved, along with anyone responsible for marketing or operations. The process is structured to respect your time, with short interviews and clear decision checkpoints.
We’re already busy - how time-intensive is this?
Partner involvement is intentionally light. Most of the work is handled independently, with focused touchpoints to ensure alignment and clarity.
What if we already have a marketing agency or internal team?
That’s absolutely fine. The Reset provides strategic direction and clearer positioning, which strengthens the work your existing team is already doing.
What happens after the 30 days?
You can implement the roadmap internally, continue with your current partners, or retain Clarity Digital for ongoing strategic oversight & execution. The Reset stands on its own but can also form the foundation of a longer-term partnership.
What makes this different from a standard marketing audit?
A traditional audit identifies issues. The Clarity Reset goes further - it refines your positioning, rewrites your core messaging, and delivers a clear, usable 12-month plan so decisions become easier going forward.
Is this right for us?
The Reset works best for firms that want structured growth, clearer market positioning, and a more deliberate online presence. It’s not designed for firms looking for quick fixes or high-volume social activity.